Pricing
AI-first deal governance for B2B SaaS teams of 5–25 reps. Cheaper than PandaDoc CPQ, faster to deploy than Salesforce CPQ, and the only tier that bills sales seats — your approvers, finance, and legal viewers stay free, on every plan.
No credit card to start. Annual prepay saves 17%. All prices in USD, billed per active sales seat per month.
Starter
For small teams just leaving Google Docs and DocuSend. Get a real catalog, branded PDFs, and audit trail without a deal-desk overhead.
Min 3 seats · Annual: $190/seat/yr
Most popular · Growth
The heart of RuleDesk. Multi-stage approvals, AI quote drafting, the AI rule authoring engine, and the discount-threshold matrix that replaces your spreadsheet deal desk.
Min 5 seats · Annual: $390/seat/yr (≈$32/seat/mo)
Scale
For teams who want full AI deal intelligence, white-label PDFs, and priority launch support at a price that doesn't require a Salesforce-sized contract.
Min 8 seats · Annual: $790/seat/yr (≈$66/seat/mo)
The lever everyone else gets wrong
RuleDesk only charges for users who actually build deals — sales reps, RevOps, admins. The people who review deals don't pay anything, ever, on every plan.
Manager, VP, CFO, and Legal approvers get full access to the inbox, email-link approvals, comments, and audit trail. They never count against your seat license.
Finance and legal observers (Growth and Scale) can watch the deal desk and pull audit reports without consuming a paid seat.
Your customers accept quotes through a public, tokenized link. There's no per-buyer fee, no per-signature fee, no e-signature add-on.
A direct comparison. We try not to gate the basics behind the upper tier.
| Capability | Starter | Growth | Scale |
|---|---|---|---|
| Branded PDF (logo, color, footer) | ✓ | ✓ | ✓ |
| Tax line + workspace currency | ✓ | ✓ | ✓ |
| Buyer link + email send + accept flow | ✓ | ✓ | ✓ |
| Full audit trail | ✓ | ✓ | ✓ |
| Free approver + viewer seats | ✓ | ✓ | ✓ |
| Quote volume | 50 / month | Unlimited | Unlimited |
| Price books | 1 | Unlimited, selectable on quote | Unlimited, selectable on quote |
| Approval workflow | 1 stage | Multi-stage + delegation + SLA nudges | Multi-stage + delegation + SLA nudges |
| Discount-threshold matrix | — | ✓ | ✓ |
| Tiered / volume / effective-dated pricing | — | ✓ | ✓ |
| Renewal/amendment draft cloning + ramp schedules | — | ✓ | ✓ |
| AI rule authoring | — | ✓ | ✓ |
| AI deal intelligence + coaching + briefs | — | — | ✓ |
| White-label PDF (no watermark) | — | — | ✓ |
| Support | Chat | SLA-backed + CSM + QBRs | |
| Minimum seats | 3 | 5 | 8 |
Founding customer offer
For the first 10 paying logos: half price for a full year in exchange for a published case study and an intro reference call. Lock in a price the rest of the market won't see.
Optional and intentionally short. We'd rather not nickel-and-dime.
Catalog import, branding setup, rule library seeded from your existing policies. $1,500 one-time. Growth and Scale only.
Isolated workspace for testing rule changes, price-book updates, or new templates before they hit production. $99 / month. Any plan.
Customer data hosted in EU region with regional support hours. +20% on Scale list price.
You pay for users who can create or edit quotes — typically sales reps, RevOps, and admins. Approvers (Manager / VP / CFO / Legal) and read-only viewers are free on every plan, with no cap.
No token meter. AI quote drafting and rule authoring (Growth+) plus AI deal intelligence and semantic policy search (Scale) are included in the seat price under fair-use caps that real teams don't hit. If you do, we'll talk before changing anything.
Yes. Upgrade any time and pay the prorated difference. Downgrade at the next renewal — your data and history stay intact.
Your workspace stays in read-only mode until you pick a plan. No surprise charges, no auto-conversion. Drafts and audit history remain available to import or export.
Both. Monthly is full list. Annual prepay saves 17%. Multi-year (24 months) saves 25%.
Billing/invoicing, full CLM redlining, deep CRM build-outs. RuleDesk does deal governance + CPQ-lite and leaves those systems to the tools that already do them well.
The demo workspace is loaded with sample products, rules, and three example deals (one clean, one routes to VP, one blocked). It's the fastest way to see the governance loop in under a minute.